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#marketing trends

Advertising can be a vicious world, grabbing at almost anything to use as a means to an end, which is usually selling a certain product or service. Oftentimes, this means using local or global ‘trends’ to steer audiences in the desired direction.  This isn’t necessarily the issue, however, it is how it is done that is an issue. Advertising is also an intricate world, full of details and psychology-driven decisions that most people - or rather consumers - are unaware…