#sports mega-events
Olympics in Africa: Egypt’s Ambitious Bid to Host the Games Could Succeed – But Will it be Worth it?
The modern Olympic Games is billed as the largest multi-sport event in the world, with a history dating back to 1896. Yet there’s a glaring absence on the Olympic map and on its logo of five rings representing the five inhabited continents: Africa has never hosted. So the announcement of Egypt’s ambitious bid to stage the summer games in 2036 or 2040 represents not just the country’s aspirations but potentially a watershed moment for the continent. The bid is backed…