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Long before there was any idea of a fashion brand, an Egyptian grandmother had an entire brand of her own, hidden in a place that only she and the other women in her family knew, and that place was her closet. Her closet, in and of itself, was the brand, and she was both the trendsetter and the curator, dressing and accessorizing out of her love for self-expression, without being tied to or held down by any global trend…
