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#Synergy

Egypt's Ministry of Tourism will not be renewing a multi-million dollar contract with global advertising agency J. Walter Thompson, reported Enterprise on Thursday citing government sources. According to Enterprise, the Egyptian government will not be renewing the $US 66 million contract with JWT, which is set to expire on 17 September 2018. Instead, the Tourism Promotion Authority, an Egyptian government department, will be signing an agreement with local advertising agency Synergy Advertising. No explanation was provided to Enterprise as to…