Egypt should expect a “significant increase” of incoming tourists over the winter, stated Hisham El-Demery, chairman of Egypt’s Tourism Promotion Authority on Wednesday. As tourist figures in Egypt rose by 51 percent throughout the first quarter of 2017, it may lead to a surge of incoming visitors during the winter months. According to Demery, the increasing wave of holiday-goers can be attributed to Egypt’s recent tourism campaign, which began in September 2016 and took place in 11 different countries across the globe. During the press statement, Demery said that the ongoing campaign has positively contributed to the nation’s tourism industry overall. The initiative cost $US 19 million overall throughout 2016, and $US 9 million for 2017 so far, he added. Egypt’s Image The campaign has reportedly improved Egypt’s image in nations where previous travel warnings were imposed, leading many, particularly the European markets, to lift flight bans to popular destinations such as Sharm El-Sheikh. Tourists from Germany saw a year-on-year increase of over 50 percent, and arrivals originating from Poland and the Ukraine doubled this year compared to 2016. Numbers of Italian visitors, a large market in Sinai, showed a 20…
