It was the best of times. It was the worst of times. It was the age of wisdom. It was the age of foolishness. It was the season of light. It was the season of darkness. It was a spring of hope. It was the winter of despair. This is a narration from the short film ‘The Best of Times, Worst of Times’ by the Project Everyone – one of the most powerful and renowned creative communications agencies that have created various famous campaigns for businesses, NGOs, and UN Agencies that work in development. It begins with contrasting images of prosperity and hardships; of abundance and hunger; of reconstruction and destruction; of peace and war; of equality and inequalities; of greenery and wildfires; and of life and death. The mission, according to Project Everyone, is to show that the ‘best is yet to come’ – to show viewers that positive change can happen, and to mobilize world powers and communities to further act on the Global Goals (17 Sustainable Development Goals). https://www.youtube.com/watch?v=sZQ2RUFd54o&feature=emb_title Another famous one by the agency is also ‘#WhatIReallyReallyWant’, which presents several women and girls from…
