Buzz

Egypt’s Very Own Zööba to Open Branch in NYC

Egypt’s Very Own Zööba to Open Branch in NYC

According to an official press release issued on Monday, Egyptian food restaurant chain Zööba will be opening its very first US branch in Manhattan’s Nolita district.

The Egyptian chain, which describes its achievement as the ‘first ever restaurant concept 100% homegrown in Egypt to launch in the the US’ was able to secure $USD 4mn to fund the flagship outlet.

Nolita, its name deriving from ‘North of Little Italy’, is a charming and picturesque neighborhood in Manhattan, known for its boutiques and stores.
Source: TimeOut

 As such,  founder and CEO Chris Khalifa as well as key senior members will be relocating to NYC while former Zööba marketing manager Ahmed Fahmy takes over as Egypt’s country manager. 

Zööba’s first branch opened in Zamalek in 2012 with a vision to have a Zööba in every major city in the world, according to Christopher Khalifa, the CEO and founder of Zööba.

It has six branches in Maadi, Zamalek, Tagamou, Heliopolis, Sheikh Zayed and Nasr City.

In June 2018, Zööba announced that it had partnered with SADF Trading and Development, a company that operates and scales an F&B franchise, which would help them open in 20 different locations over the following seven years.

The first new international branches to open are to be in Saudi Arabia and Bahrain as the chain seeks to expand to neighboring countries in the MENA region where Egyptian food is well-reputed.

Entreprise reports that the chain’s first branch in Saudi is set to open in the city of Riyadh before the upcoming summer.

In 2016, Egypt represented by Zööba won first place at the London Falafel Festival in the Borough Market of London, beating Israel.

Red Hot Chili Peppers to Perform In Front of Egypt's Pyramids
Egypt's Wildlife Rescue Team Saves Rare Wolf Species From Extinction


Subscribe to our newsletter


Buzz

More in Buzz

How Beyoncé’s Egyptian Tour Photographer Found Courage in the Shadow of Cancer

Mirna Abdulaal30 June 2022

Egypt Triumphs to Historic Table Tennis Gold

Shereif Barakat28 June 2022

“Obelisks in Exile”: The Ethics of Obelisks Abroad

Mona Abdou27 June 2022

Master Traditional Egyptian Crafts at the National Museum of Egyptian Civilization’s Art Workshops

Marina Makary23 June 2022

The Light Rail Transit System: An Upgrade to Egypt’s Transportation Infrastructure

Marina Makary23 June 2022

Egyptian Amir El-Masry Cast as Mohamed Al-Fayed in Season 5 of Netflix’s ‘The Crown’

Seif Saleh23 June 2022

In Paintings: Exploring the Colors of Rural Egypt

Mona Abdou23 June 2022

3 Ways Young Egyptians Can Reconnect With Their Rural Roots

Mirna Abdulaal20 June 2022