Feature

Tamreena: A Hassle-Free Way to Book Personal Training Sessions

mm
Tamreena: A Hassle-Free Way to Book Personal Training Sessions

As technological solutions grew in popularity over the last five years, entrepreneurs keep tapping into new markets, such as ride-hailing apps, fin-tech and health-tech, to digitize services. One of the newest markets that is being digitized is sport-tech pioneered by Tamreena.com.

Tamreena.com is a mobile application that serves as a market place for the personal trainers and one-on-one coaches founded in January 2019 by Barak Samir alongside Ibraheem Abo El Soud.

CEO and Founder of Tamreena.com Barak Samir. Photo credit: Barak Samir

The user-friendly app allows the clients to locate their training area ,trainer gender and the training timing. Clients are also able to compare their biographies, ratings, reviews and prices.

The health and fitness industry is a huge industry that keeps growing. Recently, it has been booming in Egypt and the Middle East. Tamreena.org is aiming to create a whole ecosystem for the industry through building such platform.

Tamreena.com started as a booking platform that connects the clients with the personal trainers, while offering fitness and health tips for people through their Facebook page. Later, it started a B2B (Business to Business) project that offers a trainer management system and club management system under the name the Tamreena Technologies.

According to the founder and CEO Samir, who has been working in the fitness industry for five years, new clients often complain about having to subscribe for a gym membership to be able to book for personal training session which they also have to pay for.

“[Clients say] ‘I will not come if you are not there!’” Samir says. Therefore, after the clients to book their sessions from the application, they bypass the gym membership and pay for their pay personal training sessions only. Not only is the experience personalized and customizable, Tamreea.com offers personal training services at affordable prices.

“Every industry around us is digitized starting from the health care and the retail to the ride hailing, so at some point we need a break through to succeed in the market. People don’t think of involving technology when it comes to start any project in the sports or the fitness industry,” he adds.

Expectedly, introducing such technology to the market was not easy. Samir explains how difficult it was to introduce this model to the gyms and the personal trainers.”We hosted a lot of trainings for the gyms and personal trainers to introduce a user-friendly mobile application to be easy for the trainers to access and use.”

“We also needed help finding mentors to help us set up the business model in the beginning and it was challenging to find mentors with experience with this specific business model.”

In the future, Tamreena.com hopes to open up an online store that sells supplements and gym gear. It will also expand to provide ‘T-News’, which will be a specialized portal for the health and fitness industry.

American Dating App Provider Expands Into MENA, Acquires Egypt-Based Harmonica App
“Knowledge is Power”: Arab Digital Expression Camp Bringing Arab Youth Together

Subscribe to our newsletter


Feature

More in Feature

Egyptian Women Absent as Spotify Reveals Consumers’ Top Artists

Egyptian StreetsDecember 9, 2019

Women Victims of Violence: Where to Go and Seek Help in Egypt?

Egyptian StreetsDecember 3, 2019

In Tunisia, ‘#EnaZeda’ Is Encouraging Women to Speak Up About Sexual Harassment

Mirna AbdulaalNovember 22, 2019

Stories of an Entreprenelle: How Nada Turned Her Art Into a Sustainable Fashion Business

Mirna AbdulaalNovember 20, 2019

Stories of an Entreprenelle: Meet Doaa Who Ditched Engineering for Entrepreneurship

Mirna AbdulaalNovember 15, 2019

Remote Work: How Technology is Transforming Work Culture

Nour EltiganiNovember 13, 2019

Egypt’s Refugees Are Engaging in the Entrepreneurship Scene, and They’re Succeeding

Egyptian StreetsNovember 13, 2019

The Tech Startup Reviving Egypt’s Marine Life With 3D Printed Coral Reefs

Niveen GhoneimNovember 12, 2019