By Mirette Magdy, Aswat Masriya The official campaign for presidential contender Abdel Fattah al-Sisi has spent only 12 million Egyptian pounds so far, Tarek Nour, the campaign’s coordinator and chief advisor told Aswat Masriya on Sunday. Nour said that six million were spent on TV and radio commercials, billboards, posters and printed advertisement and the other six million was spent on conferences. “Some companies would cut the prices when they know that the advertisement is in favour of Sisi,” he explained. The spending limit set by the new election law rose up to 20 million Egyptian pounds for each candidate and five million in the case of runoffs, it was set at 10 million Egyptian pounds in the 2012 elections and two million for the second round. The limit is the maximum amount that a political party or a candidate can spend during the electoral campaign period.Nour, who owns the largest advertising agency in Egypt, said that Sisi has asked for a minimum spending on his campaign.”For instance, we only rented 30 billboards across Egypt, the rest are complimentary contributions by supporters of Sisi that we have no control over,” Nour added. Sisi’s campaign contracted…
Sisi’s presidential campaign has spent EGP 12 million on advertising
May 13, 2014
