Egyptian superstar Amr Diab was featured by Spotify on a massive billboard in the heart of Times Square as part of the music streaming company’s attempts to promote music and culture of the Middle East and North Africa. Diab, who in 2016 became the first Egyptian and Arab artist to break a Guinness World Record for breaking the record number of World Music Awards achieved, featured solo in the Spotify advertisement in New York City’s Times Square with the tagline ‘This is Amr Diab’. View this post on Instagram A post shared by Spotify Arabia (@spotifyarabia) on Nov 12, 2019 at 12:59am PST According to Spotify, this is the first time an Egyptian or Arab artist has appeared so prominently on a Times Square billboard. In statements quoted by The National, Spotify MENA’s Managing Director Claudius Boller praises 58-year-old Diab’s legacy. “Experiencing Amr Diab’s devotion to Arabic music for nearly four decades straight and witnessing his fan base expand across the world is beyond incredible,” said Boller, reports The National. “Today we are celebrating Diab’s legacy and we are proud to see him shine so brightly – literally…
