Upon searching for ‘recycling plastic’ and other environment-related keywords, the social enterprise Greenish appears on the first page of Google’s results. Greenish aims to build a green movement in Egypt and mobilize individuals and organisations who want to adopt sustainable solutions, and through the program ‘Maharat Min Google’, its online presence was refined. The NGO was better able to run a social business using online strategies and Search Engine Marketing, reach more clients looking for a company like Greenish on Google, and better its website content . Greenish’s website visits increased by 40 percent. On Tuesday, Google made a series of announcements which promise more helpful services to the Arab world at its largest event to date in the Middle East and North Africa. One of these announcements was a $US 1 million grant for the Arabic digital skills learning program ‘Maharat min Google’. Looking forward to our renewed partnership and promising venture with @GoogleArabia filled with high hopes and aspirations for the youth of the MENA region#google4mena #believeininjaz pic.twitter.com/JuPzNHgJnx — INJAZ Al-Arab (@INJAZAlArab) December 10, 2019 Google.org is regranting Injaz Al-Arab, an NGO that specializes in youth training, the…
Google Injects 1M USD Into Arabic Digital Skills Program, Improves Arabic Search
December 11, 2019
