Egypt’s Ministry of Tourism launched its first promotional video in which it endorses its ‘People to People’ campaign on Monday. Curated by global travel account ‘Beautiful Destinations’, the campaign video exposes the viewer to a wide spectrum of Egyptian faces and the various facets to modern and ancient Egyptian culture. It also exhibits snippets of activities that can be carried out in Egypt as well as the country’s cuisine. The “People to People” campaign is one Egypt’s Minister of Tourism, Rania Al Mashat, had announced earlier this year. Recognizing that most tourists travel to Egypt to explore its scenic nature and discover its ancient past, the Minister enthused that Egyptians themselves contributed greatly to the country’s storytelling. “People To People’ is a campaign that reawakens the power of human-to-human connection. The campaign video highlights the fact that beyond our known destinations, landmarks, and year-round sunshine, Egypt moves, astonishes and awakens the senses of visitors, not only through its places but through its people as well, inviting the people of the world to connect with us and experience Egypt’s dynamic and vibrant culture,” stated Al Mashat in a press release. Al…
#PeopleToPeople: This Video Willl Make You Fall in Love With Egypt’s People and Culture!
August 12, 2019
