Swiping left or right has come to mean so much more than a mere movement on one’s phone. This simple, swift movement has now become associated with having a wide array of potential ‘partners’ that one can decide whether or not they are interested in by a seemingly quick 10-second glance. While technically the first online dating experience was created in the early 1990s with the website match.com, online dating has grown more and more popular when mobile applications (apps) such as Tinder and Bumble first came out in the early 2010s. These applications make the experience easy, simple and accessible to everyone with the simple premise of seeing an array of possible ‘matches’ and swiping right if one is interested or left if they are not. These ‘matches’ appear in the form of a main picture with the person’s name and age, should one choose to further explore whether or not they would be interested in the person, they can flick through some more of their pictures and read some of the information they may have provided, before deciding to swipe left or right. The West Vs. The East…
