“The coronavirus pandemic made my time freeze. I can’t focus, or create new ideas, and my mood is totally off,” Nada Mohsen, founder of Naha Mohsen Arts, tells Egyptian Streets. “All I can feel is just stress from all that’s happening.” For many entrepreneurs at the moment, time is a currency. Before, it was a constant challenge between valuing time or valuing constant production and selling, but what happens when we truly value time on its own? Mohsen is part of the Entreprenelle community, an Egyptian social development and business impact organisation aiming to support women’s economic empowerment. But for women, whose percentage of owning startups is relatively low globally, the challenges can be much more complex and different: lack of equal access to markets, business networks, and more importantly, a spirit of community that pushes them to realize their own potential. “Our role at the moment is not to focus on sales or to finish our stock, but to support each other as a community to get through this crisis,” Doaa Zakaria, founder of ‘Craftastic’, says. “I’ve been trying to help my customers by sharing tips on how to…
Entreprenelle Brings Together Female Entrepreneurs to Support Each Other Through Coronavirus
April 19, 2020
