Buzz

Vodafone to Launch New Phone Tariff, ‘Mo Salah World’, in Honour of Egypt’s Finest

Vodafone to Launch New Phone Tariff, ‘Mo Salah World’, in Honour of Egypt’s Finest

Egypt’s Mohamed Salah and Nigeria’s Victor Moses in action. REUTERS/Amr Abdallah Dalsh

Having scored 36 goals in 41 games since rejoining the Premier League last summer – his Super Hat-Trick on Saturday marking him as Liverpool’s highest scoring player in their debut season – the world is now becoming accustomed to hearing Mo Salah’s name among the world’s most talented footballers. Salah has certainly got Egyptians excited, so in celebration of the sportsman as a source of national pride, Vodafone Egypt has announced that customers will receive free minutes for every goal he scores.

Customers will have to sign up for the ‘Mo Salah World’ bundle, which will see them receive 11 free minutes – the number on his t-shirt – every time he scores. Considering there are around 43 million active Vodafone users in the country, this could be an extremely costly endeavour for the company – an endeavour potentially costing over $140 million.

Salah became a Vodafone ambassador earlier in the season, and after moving to Liverpool for €42 million last year, he is considered the most expensive Egyptian, Arab, and African footballer in the world. He is pinpointed as an inspiration for young people to achieve their ambitions and create a better future.

Egypt's Strangest Arrests
Young Man is Detained After Being Talked Out of Pyramid Suicide

Subscribe to our newsletter


Buzz

More in Buzz

Here’s the Story of Rawya Ateya: First Woman Parliamentarian in the Arab World

ES BuzzOctober 16, 2020

Mapping Desserts: the Cairo Republic of Ice Cream

Noran Alaa MorsiOctober 14, 2020

4 Ways to Celebrate International Day of the Girl in Egypt

ES BuzzOctober 11, 2020

Feng Cha: The Bubble Tea Frenzy Arrives in Cairo

Noran Alaa MorsiOctober 7, 2020

An Authentic Experience at What the Crust: Maadi’s Newest Pizza Spot

Mary AravanisOctober 2, 2020

COVID-19 Friendly: Top Five Outdoor Activities To Do in Cairo

Mary AravanisOctober 2, 2020

10 English Words You Didn’t Know Came From Arabic

Noran Alaa MorsiOctober 1, 2020

Combining Fitness with Charity: Virtual Fitness Classes That Help You Support a Cause in Egypt

ES BuzzSeptember 30, 2020