As the school year approaches, Egypt’s first national anti-bullying campaign was launched under the auspices of the National Council for Childhood and Motherhood (NCCM) and in partnership with the Ministry of Education and Technical Education (MOETE), with the cooperation of the United Nations Children’s Fund (UNICEF) and the funding of the European Union (EU). The campaign was launched last week and will end in the first week of October, making it a one month campaign that will include regular activity on the campaign’s digital platforms to send advice and tips to children, teachers and parents on ways to counter bullying. It will also involve three public service announcements that will be proclaimed on broadcast and social media as well as several outdoor awareness billboards seen around Egypt. The step comes after a recent study conducted by UNICEF and NCCM, which revealed that 29-47% of children aged 13-17 reported that physical violence among peers was common. UNICEF also found that the latest global data showed that 1 in 3 students aged 13-15 around the world experience bullying. “This campaign urges children, parents, and caregivers to speak up against bullying in…
