#entreprenelle
More than 90 percent of all businesses in Egypt are small businesses, employing more than half of Egypt’s workforce. In a time where most small businesses are struggling to weather through the pandemic financially, cooperation, solidarity and positive community initiatives have emerged as the new normal to help navigate through the crisis. A group of more than 50 local brands in Egypt owned by women joined forces to start a new campaign ‘Hanfarahom’ (We will cheer them) to support doctors…
