Arts & Culture

Egyptian Label Selected for London Fashion Week

Egyptian Label Selected for London Fashion Week

Credit the National

Egyptian label Three Fifty Nine has been selected to show its spring/summer 2019 collection at London Fashion Week in September, after winning top honors at the Fashion Showcase contest organised by Dubai Design and Fashion Council.

As a relatively new label launched in 2015, Three Fifty Nine has already been shown at Fashion Forward Dubai and will also take part in New York Fashion Week next spring, pushing Egypt further in the international fashion scene.

The label’s founder, Marwa Sayed, expressed her excitement with the news, as she said, “I’m thrilled to have been selected as the winner of DDFC x FAD Dubai Fashion Scout London. It’s an incredible platform for emerging designers to present their collections at London Fashion Week and I am overjoyed to be among the designers showcasing the renowned event…it’s a dream come true.”

The motto behind the brand, as Marwa Sayed explains, is that “perfection is overrated”, as the name Three Fifty Nine symbolizes that not being a complete 360 degrees circle is still sufficient.

Created by Egyptian artist Hani Mahfouz, the artwork is the backbone of the collections, matched with the clever designs of Marwa Sayed.

In 2016, five Egyptian designers were selected to participate in the International Fashion Showcase at London Fashion Week, which marked the first time Egypt to be included in the event.

Yet the route to achieving this success is often tiresome and extremely difficult, as many of these designers expressed how they lacked support and infrastructure; some are not even legally registered until later on.

This lack of basic support and establishment has left many Egyptian designers to miss out on important opportunities, which can eventually discourage them and weaken the local fashion scene.

Smuggled Statue to Return to Egypt from Geneva
Tombs of Middle Kingdom State Officials Found in Minya

Subscribe to our newsletter


Arts & Culture

More in Arts & Culture

Biggest Saff Tomb Discovered in Luxor

Egyptian StreetsApril 19, 2019

MAAT Contemporary Dance Company to Begin “The Platform” 3rd Edition This Saturday

Mirna El SaiedApril 12, 2019

Holy Family Trail in Egypt: Five Sites Under Development Program

Egyptian StreetsApril 9, 2019

Discovery Channel to Open Ancient Egyptian Sarcophagus LIVE on TV

Egyptian StreetsApril 7, 2019

Egypt’s Modern Dance Company Performs the Genius of Zaha Hadid’s Art in France

Mirna AbdulaalApril 2, 2019

Retaining Detailed Reliefs, Fifth Dynasty Tomb Uncovered in Saqqara

Egyptian StreetsApril 2, 2019

‘Capernaum’ Review- The Boy Who Sued His Parents for Being Alive

Nour EltiganiMarch 28, 2019

3rd Edition of “Middle East Fashion Festival” Kicks Off Thursday

Mirna El SaiedMarch 27, 2019
Egyptian Streets is an independent, young, and grass roots news media organization aimed at providing readers with an alternate depiction of events that occur on Egyptian and Middle Eastern streets, and to establish an engaging social platform for readers to discover and discuss the various issues that impact the region.

© 2017 Egyptian Streets. All Rights Reserved.