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Social Media Reacts to First Edition of Egypt Fashion Week

May 23, 2023
(Photo by Khaled DESOUKI / AFP) (Photo by KHALED DESOUKI/AFP via Getty Images)

The first edition of Egypt Fashion Week – a series of fashion shows and events showcasing the work of local designers and craftspeople to a global audience of industry professionals – held its opening event on 12 May at Downtown Cairo’s Egyptian Museum. Organized by the Egyptian Fashion and Design Council under the auspices of the Ministries of Tourism and Antiquities, Planning and Economic Development, and Agriculture and Land Reclamation, the event aimed to showcase the country’s growing fashion industry and world-renowned textiles in a colorful celebration of Egyptian history and heritage. Ahead of its launch, the first edition of Egypt Fashion Week, held under the theme of ‘The Past, Present, and Future’ generated excitement among fashion professionals and enthusiasts. Over the course of its four days, however, the fashion shows held at various locations in Cairo quickly became the object of mixed reviews on social media, for several reasons. A primary point of contention were the looks on display, with responses ranging from awe and praise for the designers and models, to disappointment in the products, or outright derision. معقوله الحلاوه اللي ف Egypt fashion week دي؟ — iconic…

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