Arts & Culture

Egyptian Label Selected for London Fashion Week

Egyptian Label Selected for London Fashion Week

Credit the National

Egyptian label Three Fifty Nine has been selected to show its spring/summer 2019 collection at London Fashion Week in September, after winning top honors at the Fashion Showcase contest organised by Dubai Design and Fashion Council.

As a relatively new label launched in 2015, Three Fifty Nine has already been shown at Fashion Forward Dubai and will also take part in New York Fashion Week next spring, pushing Egypt further in the international fashion scene.

The label’s founder, Marwa Sayed, expressed her excitement with the news, as she said, “I’m thrilled to have been selected as the winner of DDFC x FAD Dubai Fashion Scout London. It’s an incredible platform for emerging designers to present their collections at London Fashion Week and I am overjoyed to be among the designers showcasing the renowned event…it’s a dream come true.”

The motto behind the brand, as Marwa Sayed explains, is that “perfection is overrated”, as the name Three Fifty Nine symbolizes that not being a complete 360 degrees circle is still sufficient.

Created by Egyptian artist Hani Mahfouz, the artwork is the backbone of the collections, matched with the clever designs of Marwa Sayed.

In 2016, five Egyptian designers were selected to participate in the International Fashion Showcase at London Fashion Week, which marked the first time Egypt to be included in the event.

Yet the route to achieving this success is often tiresome and extremely difficult, as many of these designers expressed how they lacked support and infrastructure; some are not even legally registered until later on.

This lack of basic support and establishment has left many Egyptian designers to miss out on important opportunities, which can eventually discourage them and weaken the local fashion scene.

Smuggled Statue to Return to Egypt from Geneva
Tombs of Middle Kingdom State Officials Found in Minya

Subscribe to our newsletter


Arts & Culture

More in Arts & Culture

Trumpets, Dressage and Oasis Spa: a Golden Age Reflected in Ubuntu’s Latest Exhibition

Henry H.C. WooSeptember 19, 2018

Egyptian-French Actor Gamil Ratib Dies at 91

Egyptian StreetsSeptember 19, 2018

American-Egyptian Expedition Discovers New Tombs in Lisht Village

Nour EltiganiSeptember 18, 2018

18 New Naguib Mahfouz Short Stories to Be Published

Mirna AbdulaalSeptember 17, 2018

Sandstone Sphinx Statue Discovered in Kom Ombo

Sara AhmedSeptember 16, 2018

Reviving Egypt’s Lost Art Legacy: Naguib Sawiris Establishes Tahrir Cultural Centre

Mirna AbdulaalSeptember 15, 2018

King of Rock n’Raï Rachid Taha Dies Aged 59

Sara AhmedSeptember 13, 2018

Egypt’s Jewish Community Celebrates Jewish New Year

Sara AhmedSeptember 10, 2018
Egyptian Streets is an independent, young, and grass roots news media organization aimed at providing readers with an alternate depiction of events that occur on Egyptian and Middle Eastern streets, and to establish an engaging social platform for readers to discover and discuss the various issues that impact the region.

© 2017 Egyptian Streets. All Rights Reserved.