In its largest event to date in the Middle East and North Africa region, Google on Tuesday announced the rolling out of Motorcycle Mode, a feature to help motorcyclists navigate traffic and avoid congested routes, exclusively in Egypt. “There are four million motorcycles in Egypt, and they move very differently from cars,” said Amanda Bishop, product manager of Google Maps, as she announced the launch of the feature. “To get this right, it took a lot of work. We spent time talking to hundreds of riders about the challenges they face getting around on motorcycles. We’ve customized routes that include shortcuts and local roads so that motorcycles avoid congestions on highways,” Bishop said. Motorcycle Mode is currently functioning in Southeast Asia. In response to what they learnt from the experience and want to avoid in Egypt, Bishop told Egyptian Streets that when the feature was first launched, one of the challenges was how to detect small alleyways that can be used from those which are not ideal. As well, Google Maps saw in one market that one of the ways they can get tripped up is a hack motorcycle users…
Google Maps Launches ‘Motorcycle Mode’ for Millions of Two-Wheel Drivers in Egypt
December 10, 2019
