#buzz
There is a quiet shift happening on Egyptian social media, one that values sincerity over perfection. Amid a sea of polished ads and choreographed trends, a growing number of creators are choosing to show something simpler: real moments. Siblings Hana and Omar, who began posting on TikTok in September, have gained over 300,000 followers by sharing snippets of their everyday life. Their videos, often centered around Omar, who has autism, trying new experiences, have resonated with viewers for their authenticity…